Case Studies
BriterSmile - Case Studies
BriterSmile is a company offering teeth whitening solutions and uses email as the main marketing medium. By using PPC Mail Communicator the company managed to convert 1/3 of its customers into repeated buyers.
When I started to use PPC Mail Communicator I can send them HTML creatives in rich color photos. I started to get more repeated bussiness. It made my emails look more professional and I converted at least 1/3 of my customers into repeated buyers. Christopher Schnatz, Director, BriterSmile More testimonials
Objective
Before using PPC Mail Communicator, BriterSmile used to email clients only simple text a dvertisings, which did not enhance much repeated business. The company seeked a solution that would enable them to send their promotions in a professional looking format.
BriterSmile chosed PPC Mail Communicator, email marketing software in order to be able to:
- Send personalised email notifications to its clients (Hello John not Dear Customer)
- Send emails in HTML format which makes them more attractive and eye catching for customers
- Schedule the email campaign at a specific time, send pictures and attachments
- Automatically subscribe or unsubscribe people from a mailing list
- Remove bounced back email addresses automatically
Results
The company can now inform its clients about upcomming promotional offers and notification of a sale with professinal looking emials. "When I started to use PPC Mail Communicator I can send them HTML creatives in rich color photos," says Christopher Schnatz, the director of BriteSmile. "I started to get more repeated bussiness. It made my emails look more professional and I converted at least 1/3 of my customers into repeated buyers.",/p>